Community Events and the “Selfie”
As a follow up to the previous Fitness Insight podcast (on Internet Marketing & Social Media), the topic evolves into discussions about community events, local outreach and how marketing strategies have evolved with access to social media and the Internet.
Although volunteering at events and handing out free gear to event participants is effective it doesn’t have the viral reach of a clever social media campaign. Participants at the event are easily distracted by what’s happening on Facebook, YouTube, Twitter and Instagram and less inclined to stop and chat with a complete stranger. But … there are creative ways to combine the two strategies to get powerful results!
In this week’s episode of the Fitness Insight podcast, Jamie Atlas (www.bonzabodies.com), Pharoah Kafele (www.puravidaclub.com) and Andrea Oh (www.todaysfitnesstrainer.com) share their thoughts and experiences with local events in their area, developing strong relationships and partnerships with local companies and how to strategically use social media to build your Internet presence and expand your personal trainer brand.
To meet the cast of the Fitness Insight podcast, click here.
The Fitness Insight podcast is available on iTunes and can be accessed here.